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Alex Bouaziz (@Bouazizalex) claims a single 10-minute reply delay can cascade…

Brief

Alex Bouaziz argues that when building a global company every minute matters: a 10-minute reply lag can become a 24-hour delay across London, New York and San Francisco, while a 30-second reply can finish the chain in hours. He urges treating unblocking as the top priority, says this expectation compounds through reports, and cites Elon Musk as the exemplar of proactive hurdle-clearing.

Why it matters

Alex Bouaziz (@Bouazizalex) claims a single 10-minute reply delay can cascade into a 24-hour loss across time zones using an example: engineer in London (+1h, +2h build) sends to a New York product lead at 6pm, NY sends notes back at 4pm EST while London sleeps, then it reaches a San Francisco team at midnight.

Key details

  • Bouaziz contrasts that with replying in ~30 seconds, which can compress the same chain to a few hours, and argues fast-response expectations compound down reporting lines to transform company velocity.
  • He cites Elon Musk (@elonmusk) as a model: proactively clearing frontline bottlenecks, prioritizing hurdle-removal, and not waiting for problems to surface—framing 'unblocking' as the highest priority rather than being glued to Slack 24/7.
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