.@GoogleAI's subscription bundle is arguably the most successful consumer subscription in history.
They bundle Gemini, NotebookLM, Nano Banana, Veo 3, and terabytes of storage—with 150M+ subscribers generating many billions in revenue.
Here's the story behind how they designed the bundle, their unconventional freemium strategy, and many lessons learned: lennysnewsletter.com/p/why-s…