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Rogue Fitness is privately owned by husband and wife Bill & Caity Henniger and…

Brief

Rogue Fitness is expanding its 1,000,000 sq ft factory and remains family-owned by Bill and Caity Henniger with no outside capital or debt. Construction crews (Pepper and Trucco) are completing the first leg; the new laser-cutting wing will house 8 Trumpf tube lasers and 6 24K Trumpf flat lasers, aiming for >250,000 lb/day steel throughput.

Why it matters

Rogue Fitness is privately owned by husband and wife Bill & Caity Henniger and (per the post) operates with zero outside investment capital or debt.

Key details

  • Rogue is expanding its manufacturing campus: the new section is part of a 1,000,000 sq ft building; Pepper and Trucco teams have advanced the first leg of construction and will next begin foundation work and enclosing the new building.
  • The new section will host a laser-cutting operation with plans to install 8 Trumpf tube lasers and 6 24K Trumpf flat lasers plus peripheral metalworking automation, targeting processing capacity north of 250,000 lbs of steel per day (post published 2026-05-11).
Source evidence

If you support American manufacturing, there are a few companies doing it as well, and on such a scale as Rogue Fitness.

Interestingly, it's all owned by a husband and wife, Bill & Caity Henniger, with zero outside investment capital or debt.

Rogue Fitness (@RogueFitness)

Rogue Factory Update: Pepper and Trucco team are making headway on the first leg of construction. Next step we will begin foundation and enclosing the new building.

The new section of the 1 million square foot building main function will be our laser cutting operation. Later in the year we will move and install 8X Trumpf tube lasers, 6X 24K Trumpf flat lasers and all the peripheral metal working automation.

Processing capacity north of 250,000 LBS of steel per day.

ryourogue #realfactory

Video

— https://nitter.net/RogueFitness/status/2053831218580336701#m