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$999 AI Assessment offer

Brief

Corey Ganim outlines a repeatable serviceized product — the $999 AI Assessment — that maps AI tools onto an owner’s existing workflows and acts as a feeder for $1k–$10k implementation projects. The workflow is: a 45‑minute Fathom‑recorded Google Meet to surface pain points; transcript analysis with Claude (he uses chained Skills) to identify 5–7 opportunities; a Gamma template report (executive summary, impact/effort matrix, 3–7 tool recommendations, 4‑day quick wins, financial impact) produced in minutes; and a 30‑minute review call that converts ~40–60% into paid implementations. He guarantees 5 hours/week saved or a full refund, cites an average of 6+ hours/week saved for ~$40/month in tools, and gives an example where a $3k custom GPT removed 95% of email work per listing. His go‑to‑market advice: learn the stack (Claude, ChatGPT, Fathom, Gamma, Zapier), do 2–3 free assessments, then scale pricing from $499 up to $999 and build an upsell ladder for the real revenue.

Why it matters

$999 AI Assessment offer: delivers 3–7 tailored off‑the‑shelf tool recommendations, guaranteed to return at least 5 hours/week or full refund; Ganim claims an average ROI of 6+ hours/week saved for about $40/month in tools.

Key details

  • Four-step delivery system: 45‑minute Google Meet interview recorded with Fathom; transcript analyzed with Claude (uses chained 'Skills' or a prompt to pick top 5–7 opportunities); report assembled from a Gamma template (~5 minutes) with executive summary, impact/effort matrix, 3–7 tool recommendations, 4‑day quick‑wins plan and financial impact; 30‑minute review call to close upsells.
  • High implementation conversion and clear upsell ladder: ~40–60% of clients request help implementing; upsells priced as Process Optimization $3–5k, No‑code automation (Zapier/Make) $1–3k, Custom GPTs $3k+, Custom AI Skills $3–5k, Full agent implementation $5–10k + $1k/month retainer. Real case: $3k custom GPT cut a brokerage owner’s listing email workload by 95%.
  • Go‑to‑market playbook: spend a month learning Claude, ChatGPT, Fathom, Gamma, Zapier; perform 2–3 free assessments for testimonials; ramp pricing $499 → $749 → $999, raising price every 3–4 clients until demand stalls.
Source evidence

The full masterclass on how to sell $999 AI Assessments (then upsell $3,000-10,000 services)

Corey Ganim (@coreyganim)

A guy offered me $1,000 to follow him around for a day and tell him where to implement AI in his business.

I didn't take the deal (because this is not scalable at all) but it did make one thing clear:

business owners are desperate for AI guidance.

What they don't need is a developer or an "AI automation" agency.

They need someone who can simply tell them where AI fits into their existing workflows.

I turned this into a product called the AI Assessment.

I sell them for $999.

Here's the exact system you can copy:

THE OFFER

$999 for a custom AI report. 3-7 specific tool recommendations tailored to their workflows.

Guarantee: 5 hours returned per week minimum, or 100% refund.

Sounds aggressive but it's really not.

Average ROI I've delivered is 6+ hours/week saved for ~$40/month in tools.

STEP 1: THE 45-MIN INTERVIEW

Google Meet call recorded with Fathom.

Questions I ask:

-Walk me through a typical day
-What tasks do you hate but can't delegate?
-Where are you the bottleneck?
-What do you wish you could automate but haven't figured out?

Goal: surface their pain in their own words. Not what they think they should automate, but what actually eats their time.

STEP 2: FEED THE TRANSCRIPT TO CLAUDE

I've built multiple Skills that chain together for this step but if you're just starting out a simple prompt will still work:

"Analyze this transcript of a business owner describing their workflows. Identify the top 5-7 areas where off-the-shelf AI tools could save them significant time. For each, recommend specific tools and estimate weekly time savings."

Claude catches patterns you'd miss. Connects pain points across the whole conversation.

I review, add my own picks, cut anything that feels like a stretch.

STEP 3: BUILD THE REPORT IN GAMMA

Structure:

-Executive summary (their top 3 opportunities)
-Impact/Effort matrix (focus on quick wins)
-3-7 tool recommendations with implementation details
-4-day quick wins plan
-What comes after quick wins (preview of upsells)
-Financial impact
-Next steps

Looks like a $5K consulting deliverable but only takes me 5 minutes from template.

STEP 4: THE 30-MIN REVIEW CALL

This is where trust gets built and upsells happen.

Screen-share and walk them through each recommendation. Gauge their appetite for help.

About 40-60% want help implementing. That's where the real money lives.

THE UPSELL LADDER

Process Optimization: $3-5,000
No-code automation (Zapier/Make): $1-3,000
Custom GPTs: $3,000+
Custom AI Skills: $3-5,000
Full agent implementation: $5-10,000 + $1K/mo retainer

Real example: business brokerage owner gets 400 emails every time he lists a new business. Every email asks the same 4 or 5 questions.

For $3,000 I built him a custom GPT trained on each listing's marketing package that he can send to potential buyers.

Eliminated 95% of his email workload per listing.

WHY THIS WORKS

Business owners don't need another AI course. They don't need to learn prompt engineering. They don't need a developer.

They need someone to look at their specific situation and tell them exactly what to do.

What we're selling here is clarity.

HOW TO START

1) Know the tools. Spend a month using Claude, ChatGPT, Fathom, Gamma, Zapier.

2) Do 2-3 free assessments to build your process and get testimonials.

3) Start charging. $499. Then $749. Then $999. Raise every 3-4 clients until people say no.

4) Build your upsell menu (where the real money is made)

Go out and make it happen.

— https://nitter.net/coreyganim/status/2053202612346822773#m